The Nintendo Wii does very well despite competition with

PlayStation 4 and Xbox 360. They reached out to the popular

audience and not just to gamers and their controller is

very well liked. Baby boomers are more familiar with a

remote control rather than a joy stick and buttons and the

company kept this in mind. Yet the technique was a new one

so experienced gamers did not have an edge. By having the

control use a new swinging motion, everyone had to learn

this and thus new gamers were not at a disadvantage when

playing with others. This was a different technology so

everyone was equal in the competition.

Have you looked through the Wii’s menu system? It isn’t

just a video game but there is a way to connect to the

web, see mail and interact with others. Nintendo regularly

makes updates so remember to do this since you may miss

out. There have been updates to the shop channel as well

as the weather.

If you haven’t checked lately you can find the address book

is now updated. The message icons are different, you can

study your message history and register friends more

easily.

Additionally you can find older games you’ve enjoyed and

rack up points to get even the Ninentdo 64 or the Super

Nintendo.

Nintendo also consistently adds channels, which is fun.

They obviously know that they are competing with Xbox and

maintaining a competitive edge on PlayStation. It was obvious

this Christmas when you couldn’t find Guitar Hero III for

Wii though you could get it for PlayStation and Xbox 360

with a bit of searching. However, checking at a number

of malls it seemed the wii version of guitar hero iii wireless

was just flying off the shelves and one couldn’t count on

finding it on time for the holidays.

By utilizing both innovation as well as appealing to all

ages plus adding in channels enabling interaction, Nintendo

Wii has reached a high level of popularity and keeps people

curious for the latest updates and new releases.

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